Welcome
KNOWNO MASTERS
Home of the world’s 1st Anti-Addiction card game Invention, books, toys & more!Empower Kids to say "No" and build bright futures today.
Empower
Growth
Welcome to KNOWNO® 🌟Safe Minds. Bright Futures.
Welcome to KNOWNO®, a place born from sacrifice, faith, and an unshakable belief that children deserve the tools to say “No” long before the world pressures them to say “Yes.”In 2004, Dr. Carmen Fletcher made a life-changing decision. After earning her Juris Doctorate, she placed her law degree in the closet — a symbol of sacrifice — and promised not to hang it on the wall until she fulfilled her greater calling: protecting children from the grip of addiction. From that day forward, every step, every lesson, every sacrifice poured into what would become KNOWNO®.Rooted in a behavioristic approach, KNOWNO® is more than products — it is a proven pathway to prevention.
The brand uses positive reinforcement, role play, and interactive storytelling to shape how children respond to peer pressure. By practicing healthy behaviors through play, learning, and imagination, kids are empowered to make the right choice before risky situations ever arise. Dr. Carmen combined her legal expertise, years of research, and passion for education to create a movement that families, schools, and communities can stand behind.
Every book, card game, cartoon, and piece of merchandise was carefully designed to strengthen a child’s confidence, character, and courage.At KNOWNO®, we believe:Prevention starts early.Education should be fun, creative, and lasting.Every child deserves a safe mind and a bright future.
As you explore KNOWNO.store, you’re not just shopping — you’re joining a mission. Together, we can build a world where children are proud to say KNOWNO®.✨ Thank you for being here.Welcome to the movement. Welcome to KNOWNO®.
About Dr. Carmen Fletcher Schreane Inventor • Founder of KNOWNO® • Educator • Advocate for Children
Dr. Carmen Fletcher Schreane is the inventor and founder of KNOWNO®, the world’s 1st anti-addiction children’s brand combining books, games, animation, and interactive learning. For more than 28 years, she has dedicated her life to protecting children and families from the dangers of addiction, peer pressure, and risky behaviors.
In 2004, after earning her Juris Doctorate from Thomas M. Cooley Law School, Dr. Carmen made the ultimate sacrifice: she placed her degree in the closet instead of on the wall. She chose not to practice law, but to dedicate her entire career, finances, and personal life to bringing KNOWNO® into existence. Her belief was simple yet revolutionary: if children can learn to say “no” to harmful influences before they are ever approached, they can shape safe minds and bright futures.
Dr. Carmen is an Expert , Inventor and Visionary in Behavioral Science as Pioneer in using Intellectual Property-Trademarks, Word Marks, numerous Copywriters, and Patents Pending (POA)- To Attempt to Save lives from harms of Drug Sddiction
Dr. Carmen’s Behavioristic approach to prevention is rooted in behavioral science and early childhood learning. By teaching children through repetition, storytelling, and interactive play, KNOWNO® helps kids form strong refusal skills that become automatic responses when faced with peer pressure. This proactive model—teaching prevention before exposure—represents a paradigm shift in addiction prevention.
Educational Vision Children’s Books & Card Games: Designed to make learning fun and interactive while reinforcing decision-making skills.
Animated Series & Podcasts: Bringing characters like Edward, Tu, Jesse, and Nique-Nique to life to guide children in real-world scenarios.
Merchandise & Interactive Products: Extending the lessons into everyday life, so prevention becomes a part of children’s daily environments. Sacrifice & Resilience For decades, Dr. Carmen balanced being a visionary entrepreneur with the realities of limited funding, often working alone without corporate backing.
She sacrificed traditional career paths, financial security, and personal time to bring KNOWNO® forward—because she believes children’s lives are worth more than comfort or recognition.Legacy Today, KNOWNO® stands as a movement—a comprehensive brand uniting education, entertainment, a SUB LOGO UNIVERSAL SYMBOL -SAY NO TO DRUGS and empowerment. Dr. Carmen’s vision is not just to sell products but to redefine how society prevents addiction, one child, one family, and one community at a time.“Safe Minds. Bright Futures.”
About Me.
Education
2015-2017
Degree
University Name
Briefly describe your degree and any other highlights about your studies you want to share. Be sure to include relevant skills you gained, accomplishments you achieved or milestones you reached during your education.
2011-2014
Degree
University Name
Briefly describe your degree and any other highlights about your studies you want to share. Be sure to include relevant skills you gained, accomplishments you achieved or milestones you reached during your education.
2007-2010
Degree
University Name
Briefly describe your degree and any other highlights about your studies you want to share. Be sure to include relevant skills you gained, accomplishments you achieved or milestones you reached during your education.
MEDIA & ENTERTAINMENT - KNOWNO MASTERS 2:
One Person’s Trash Is Another Person’s Treasure
Full-length animated action-packed movie
KNOWNO Cartoon SeriesEpisodic adventures with Jesse, Edward, Oni & the gang
KNOWNO AI Podcast Positive talk for kids, parents & families — hosted by animated characters📚 BOOKS & LEARNING
KNOWNO MASTERS Children’s Book Series Empowering stories teaching kids to say NO with courage and confidence
KNOWNO Activity Books Coloring pages, puzzles, and behavior-building fun
KNOWNO Parent Companion GuidesTips and tools to help grown-ups talk about addiction prevention GAMES
KNOWNO Card Game The world’s first anti-addiction card game for children.
KNOWNO Expansion Packs Add new characters, situations, and wildcards to your deckDigital App (Coming Soon)
Interactive play on mobile and tablet devices
KNOWNO STOCK OPTIONS –OWN A PIECE OF THE MOVEMENT!
REWARDING FAMILIES WHO INVEST IN THE FUTURE:
Every time you shop at KNOWNO.store, you’re not just buying a product, You're buying into a MOVEMENT to protect and empower kids.
HOW IT WORKS: Spend $150 or more on any KNOWNO products — From books and card games to hoodies and toys — and you’ll receive: 1 share of KNOWNO LLC non-voting stock.
WHY THIS MATTERS:
Be part of a groundbreaking anti-addiction brand Support original, family-centered media.
Get rewarded for investing in your child’s growth and safety🌍 Help KNOWNO expand globally with you as a legacy supporter.
WHAT YOU'LL RECEIVE:
✅ A digital stock certificate personalized in your name
✅ Access to exclusive updates & stockholder-only sneak peeks
✅ The right to say: “I believed in KNOWNO from the beginning!”
Note: This is non-voting membership stock in KNOWNO LLC Stock is only awarded for purchases made directly at KNOWNO.store Resellers or third-party purchases are not eligible Every $100 increment = 1 share(Ex: $200 = 2 shares, $300 = 3 shares)
COMING SOON
KNOWNO APPAREL:
Featuring the KNOWNO Gang Hoodies (Unisex, Youth & Adult Sizes)KNOWNO Gang HoodieFeatures full-color print of Edward, Tu, Oni, Tre, Jesse, Nique-Nique, BillyBilly, and Sidney standing together in bold posesColors: Black, White, Purple, Orange, GreenTagline: "Safe Minds. Bright Futures." (on the back or sleeve)Character Spotlight HoodiesEach hoodie features one main character with their catchphrase
Example: "Tu Says NO!" | "Jesse Stands Tall!" | "Edward’s Got the Recipe!" T-Shirts (Kids & Adults) KNOWNO Masters Group Tee Front: The full KNOWNO team in actionBack: “KNOWNO = Power to Say NO!”
Character Tees Individual shirts for: Edward, Tu, Oni, Jesse, Nique-Nique, Tre, BillyBilly, SidneyPose includes their signature stance or item (like Oni’s peanut burger or Tre’s wrench) Available in each character's main color (e.g., green for Jesse, purple for Nique-Nique)
Animated Catchphrase Tees With bold comic-style fonts like:“Think Like Tre!”
“Oni Knows What’s Up!”“Tu Told You So!”“NO is a Superpower!” KNOWNO Footwear (Character-Inspired) Edward’s Red High-Tops Bright red canvas sneakers with white soles and laces — classic and bold Tu’s Fire Red Sneakers Sleek, durable design for sporty kids — matches Tu’s courage and strength Oni’s Sea Green Slip-Ons Adorable ocean vibes, peanut graphics on the heel tabTre’s Brown Work Boots (Kids Edition)Worn leather look with soft interior — built for inventors-in-training Jesse’s Oversized Green Sneakers Chunky, playful, and perfect for bouncing through adventures
Refund Policy (30 Days)We offer a 30-day refund policy on all KNOWNO products. If you're not completely satisfied, you may return your item(s) within 30 days of delivery for a full refund minus a $15 handling fee. Items must be in original condition. Shipping costs are non-refundable.To initiate a return, contact us at: [your email or contact form link]Please include your order number and reason for return.
KNOWNO LEGAL COMPLIANCE For CCPA (California), GDPR (Europe), and COPPA (Children’s Privacy, U.S.) GENERAL PRIVACY PROTECTIONS (All Laws)
Privacy Policy is published and easy to find
Do Not Sell My Personal Information" link in footer
Opt-out request form or email available
Cookie banner enabled (Wix → Settings → Privacy & Cookies)
SSL certificate installed (Wix handles this)
No unnecessary third-party trackers (or disclosed properly)
COPPA (Children’s Online Privacy Protection Act – U.S.)Applicable if your site targets children under 13:
Clearly states the site is directed at children
Parental consent obtained before collecting personal info
No child’s data (name, image, email, voice, etc.) is collected without verified parental consent
Offers parents the right to review/delete child’s info
Avoids behavioral advertising to children
Educational content avoids personal identifiers unless essential
“We do not knowingly collect or sell personal information from children under 13 without verified parental consent.”